WHAT WE MONITOR
SOCIAL MEDIA
Overview
In Social Media world there are more things functioning as trademarks than there are real registered trademarks. It becomes impossible to monitor such areas like social media platforms by law firms. We provide online solution to fix this gap.
FAQ's
The importance of this service stems from the importance of the social media they have in presenting your brand online. Almost every brand has a promo on social networks and this is of course also attractive for entities that try to abuse it. It's important to keep track of business accounts whose names are identical to your brand name. Therefore, this service is critical for all business owners.
This service identifies all business accounts on Facebook, Instagram and Twitter that contain or have the same name as your brand name.
Definitely yes. Even if you are not a brand owner, thanks to the reports of this service, you can avoid possible problems resulting from impersonation of other brands. We encourage you to try our service by requesting demo access.
After receiving the reference number, register on the web portal. After successful registration, the service will be activated for you. The first information outputs will be displayed after a few hours.
News
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Louis Vuitton Moves to Oppose Trademark Over Similar Initials
Louis Vuitton Malletier submitted a request on 5th May for an extension of time to oppose a trademark application by Victoria Leon LLC in the U.S. for the 'VL VICTORIA LEON' trademark. The trademark, which covers beachwear and swimwear for men and women, features the initials 'VL,' which Louis Vuitton believes could be confusingly similar to its own 'LV' initials, a prominent part of the Louis Vuitton brand. This potential confusion could mislead consumers, and Louis Vuitton is likely to argue that the trademark infringes on its brand identity. This visualization compares the original Louis Vuitton logo with a trademark application filed by Victoria Leon.
07/05/2024
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Puig's IPO Marks Spain's Largest in a Decade
Cosmetics firm Puig, valued at nearly 14 billion euros, made a significant debut on Spain's stock exchange. Initially rising to 26.50 euros from its 24.50-euro float price, the shares have since stabilized but remain above their issue price. This IPO is the largest in Spain in almost ten years, with Puig, which owns luxury brands like Carolina Herrera, Rabanne, and Charlotte Tilbury, holding 11% of the global luxury fragrance market. Chart below shows sales durge in Spain's cosmetics, perfumery & toiletries market (2017-2022).
03/05/2024
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Milan's Trademark Trends Reveal Diverse Brand Focus and Identity
Milan's trademark applications between January and April 2024 reflect a dynamic and varied business landscape. Trademarks featuring "milano" and "italia" emphasize the city's rich Italian heritage, while terms like "group" and "gruppo" suggest many brands are part of larger collectives or organizations. The frequent use of "casa" and "design" highlights a strong focus on lifestyle, home goods, and aesthetics, while retail and online commerce are signified through terms like "shop." Trademarks such as "accademia" and "studio" signal an emphasis on education and professional services, while "green," "technology," and "live" underscore Milan's commitment to sustainability, innovation, and tech-focused enterprises. The presence of "wine" reflects Milan's ties to the wine industry, while "horse" potentially hints at equestrian sports, fashion, or horse-related branding. Additionally, "lusso" (luxury) and "master" point towards a significant presence of high-end, specialized brands that emphasize expertise and craftsmanship. This tag cloud shows the most used words in trademark applications filed in Milan between January and April 2024.
01/05/2024