WHAT WE MONITOR
TRADEMARKS
Overview
It's important to understand why a mark is likely to cause marketplace confusion. For one thing, you don't want to spend the money and time to submit a trademark application which will be rejected because of the likelihood of confusion. Organizations should also be aware of similar marks and whether the use of these marks constitutes infringement.
FAQ's
Registered trademarks are protected by law. However, trademark violations are daily fair and you will certainly want to know as soon as somebody violates your rights. Trademarks Worldwide Ltd immediately informs you about who uses your a trademark similar to yours. Such knowledge enables you to effectively take action against trademark infringements.
Currently we are incorporating US, UK & Trademarks Worldwide Ltd into our databases.
Open your personal account and look up the results of your monitoring subscription any time. In addition, you may choose to either receive a weekly or monthly report or look up the results yourself.
Our computer systems evaluate similarity by using a combination of different algorithms. Although it is our trade secret how this process really works (just as, for example, Google® does not tell us the details of how search results are ranked), we can tell you that the Levenshtein distance plays a vital role amongst other factors.
Currently we are analyzing EU, UK & US trademarks. We are continuously expanding our portfolio and soon will be able to analyze trademarks from every country.
News
-
Louis Vuitton Moves to Oppose Trademark Over Similar Initials
Louis Vuitton Malletier submitted a request on 5th May for an extension of time to oppose a trademark application by Victoria Leon LLC in the U.S. for the 'VL VICTORIA LEON' trademark. The trademark, which covers beachwear and swimwear for men and women, features the initials 'VL,' which Louis Vuitton believes could be confusingly similar to its own 'LV' initials, a prominent part of the Louis Vuitton brand. This potential confusion could mislead consumers, and Louis Vuitton is likely to argue that the trademark infringes on its brand identity. This visualization compares the original Louis Vuitton logo with a trademark application filed by Victoria Leon.
07/05/2024
-
Puig's IPO Marks Spain's Largest in a Decade
Cosmetics firm Puig, valued at nearly 14 billion euros, made a significant debut on Spain's stock exchange. Initially rising to 26.50 euros from its 24.50-euro float price, the shares have since stabilized but remain above their issue price. This IPO is the largest in Spain in almost ten years, with Puig, which owns luxury brands like Carolina Herrera, Rabanne, and Charlotte Tilbury, holding 11% of the global luxury fragrance market. Chart below shows sales durge in Spain's cosmetics, perfumery & toiletries market (2017-2022).
03/05/2024
-
Milan's Trademark Trends Reveal Diverse Brand Focus and Identity
Milan's trademark applications between January and April 2024 reflect a dynamic and varied business landscape. Trademarks featuring "milano" and "italia" emphasize the city's rich Italian heritage, while terms like "group" and "gruppo" suggest many brands are part of larger collectives or organizations. The frequent use of "casa" and "design" highlights a strong focus on lifestyle, home goods, and aesthetics, while retail and online commerce are signified through terms like "shop." Trademarks such as "accademia" and "studio" signal an emphasis on education and professional services, while "green," "technology," and "live" underscore Milan's commitment to sustainability, innovation, and tech-focused enterprises. The presence of "wine" reflects Milan's ties to the wine industry, while "horse" potentially hints at equestrian sports, fashion, or horse-related branding. Additionally, "lusso" (luxury) and "master" point towards a significant presence of high-end, specialized brands that emphasize expertise and craftsmanship. This tag cloud shows the most used words in trademark applications filed in Milan between January and April 2024.
01/05/2024